Lead UX Researcher, Advertising Experience

At Amazon Ads, we recognize that a deep understanding of advertisers can transform business growth. Our team collaborates with diverse brands and agencies worldwide, crafting advertising experiences that generate meaningful results. We are innovators and problem-solvers from various backgrounds who empower each other to thrive. Imagine your future with us.

As a pivotal member of the Advertiser UX team, you will play a critical role in shaping the B2B advertising experience for millions of advertisers globally. Our team is leading the charge in AI-augmented research, having developed tools that drastically reduce research time from tens of minutes to mere seconds—enabling swifter insights and impactful decision-making. Your research will directly inform product strategy, design direction, and the overall advertiser experience across Amazon’s advertising ecosystem.

Key Responsibilities

• Take ownership of the complete research lifecycle, driving strategic impact in our B2B advertising setup.
• Utilize your expertise in various research methodologies to solve intricate business challenges, enhancing every phase from objective-setting to synthesizing insights.
• Transform complex datasets into actionable insights that influence product decisions and identify market opportunities based on advertiser needs.
• Articulate customer challenges with clarity and provide evidence-based recommendations.
• Leverage AI-enhanced research tools to deliver high-quality findings through engaging reports and authentic user evidence.
• Communicate how research impacts product roadmaps and design decisions to cross-functional partners, creating artifacts that resonate with team members from engineers to senior leadership.
• Foster alignment among stakeholders around customer insights that inspire change across the advertiser experience.

In a B2B environment, your contributions will shape how millions of advertisers interact with Amazon's advertising solutions, influencing the tools used by brands and agencies across multiple markets.

Basic Qualifications

• 5+ years of demonstrated success leading User Research projects with quantifiable impact.
• Depth of experience in all research aspects including study design, recruiting, moderation, analysis, and reporting.
• A portfolio showcasing your research experience and deliverables (e.g., study plans, reports, personas).
• Bachelor's degree in HCDE, Human Factors, Cognitive Psychology, or a related field.
• Experience collaborating with interdisciplinary teams to bring product designs from concept to production.

Preferred Qualifications

• Master's degree in Human Factors, HCDE, Cognitive Psychology or a related field.
• Strong analytical skills, attention to detail, and effective communication capabilities.
• A track record of navigating ambiguous challenges with robust problem-solving skills.
• 5+ years of planning, designing, developing, and delivering consumer software experiences.

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected statuses.

Our inclusive culture empowers Amazonians to deliver exceptional results for our customers. If you require any accommodations during the application and hiring process, please let us know.

The base salary for this position ranges as follows: USA, NY, New York - $167,400.00 to $226,500.00 annually; USA, WA, Seattle - $152,200.00 to $205,900.00 annually.