UX Researcher, E-Commerce - USDS

TikTok

About the TeamThis team provides strategic support to multiple business lines and helps these businesses grow sustainably. We are committed to becoming the most trustworthy strategy partner of business teams, empowering business growth at different stages of development. TikTok is home to a new kind of shopping culture. Community Commerce blends community, entertainment, and shopping that makes product discovery so unique on TikTok. The TikTok community is having a catalytic and culture-defining impact on modern retail. We are looking for passionate and talented people to join our ecommerce research team. Responsibilities :

  • Partner with designers and cross-functional teams (product, engineering, marketing) to deeply understand the needs, motivations, and pain points of E-commerce consumers in the North American market and other global markets, translating insights into both UX research findings and design directions.
  • Work with stakeholders to identify strategic questions that inform the E-commerce experience, balancing research objectives with design opportunities to shape the end-to-end consumer journey.
  • Own the design-and-research planning process : select and tailor research methods to the question, timeline, and resourcing, and simultaneously translate findings into design concepts, workflows, and prototype.
  • Design and conduct research (mainly quantitative and some qualitative) and synthesize findings into practical, actionable insights and design recommendations that influence product and experience strategy.
  • Initiate foundational / exploratory research and maintain long-term trackers, benchmarking against relevant industries, to surface long-term possibilities and inform future design directions.
  • Support and collaborate with team members to provide technical support on quantitative workstreams, including robust survey design, end-to-end data processing, and statistical analysis.
  • Measure the impact of design changes on user behavior and attitudes over time, using data-driven methods to explain the “why” behind outcomes and to iterate on the experience.

Minimum Qualifications

  • Minimum 4+ years of combined experience in UX research or Data Science in E-commerce or tech. Demonstrated ability to deliver end-to-end consumer experience work (strategy, design, validation, and measurement).
  • Experience analyzing data with statistical tools / languages (SQL, Python, R, SPSS) and translating insights into design actions; familiarity with analytics / experiment platforms to measure impact.
  • Portfolio or case studies demonstrating end-to-end consumer experience design work (research-informed strategy, iterations, and measurable design outcomes). Preferred Qualifications :
  • Advanced degree (Master’s or PhD preferred) in a quantitative-heavy field (., Statistics, Econometrics, or Data Science, Sociology, Social Psychology, Computer Science with a demonstrated ability to apply statistical methodologies to human behavior and a strong interest in User Research.
  • Proficiency in quantitative methods and qualitative methods with the ability to design research that informs both discovery and concrete design decisions; comfortable maintaining and building longitudinal surveys and conducting interviews and design critiques in US / global markets.
  • Strong storytelling and communication skills to influence partners and stakeholders, with the ability to articulate research findings and design rationale to non-technical audiences.

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